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When visiting a museum or historical site, opt for a self-guided tour. It's often cheaper to buy a book or rent an audio tape that can explain the history of the site. In many cases, when you follow a tour guide you end up paying a lot more money. If you book through a travel agency, ask about coupons to the most famous destinations.
Before you book, search for discounts on travel as well as a hotel coupon or rental car coupon. Thanks to the Internet there's no reason why anyone should have to pay full price for travel.