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A linked discount offers savings, but not in the form of a coupon.
For example, if you're searching computers online and finally found the perfect system but it's more than you're willing to pay, don't fret.
Many online retailers have a linking strategy that offers discounts on other pages, based on the information you're seeking. For example, if you're searching Dell for a computer it's likely Web site will have an additional link to the computer page that takes you to clearance merchandise linked from the home page or another area.
|Jennifer Mathes, Ph.D.|